Saturday, July 31, 2010

The Light at the End of the Tunnel

It's been another busy week. We've worked hard on filing our necessary paperwork, approving our final logo design (and it's super amazing, we promise!) and business cards, setting up a phone system that meets our needs, and -- oh yes -- taking orders for cake!

We're thrilled that we have already had dates booked and we're just about ready to transition from starting up a new cake business, to actually running a new cake business. We're seeing that proverbial light at the end of the tunnel. One of our friends joked about there being a train at the end of that tunnel.We certainly hope not...or if so, it's the train to the fast track of success (sorry...couldn't resist!).

This is a BIG week for Plum Crazy Cake Company. We have several projects, including our petit fours for Events Divine's Open House on Thursday (our first official event); prep and delivery of our first cake order on the weekend; and our first set of cake classes on Saturday. Whew...I got tired just typing that.

Although both of us have set some pretty major guidelines to keep our family life as the priority in this venture, we realize we have a tendency to want to go bigger and better. One of our running jokes as a creative team has been that if we can make something even more awesome, thereby increasing the level of complexity and time commitment, we'll do it! 

While this satisfies that desire to push ourselves to be our creative best, it's not always the most conducive to family life. So, we're going into this business with plenty of checks and balances and have given our spouses and families the permission to rein us in if we get to crazy. Honestly, it's probably more of a when, rather than an if.

We're also starting to see how each other's past job and creative experiences are contributing nicely to the business. Launa's interest in art and design has provided a great skill set for sketching cake designs for clients and even sharing our vision for our logo with our graphic designer. As a former marketing associate at a business incubator, Heather brings some start-up business knowledge to the table. She's seen a lot of "bootstrap" techniques to get a fledgling business off of the ground.

Overall, we're feeling supercharged and ready to hit the ground running tomorrow! It's feels great to be busy doing work, rather than doing "busy work."

We'll let you know if we feel the same after the week is over....

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